Appliance World Expo 2014 - AWE 2014

December 02,2013 From: ABC sources

  • \r\n Appliance World Expo 2014\r\n

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    \r\n AWE 2014 - Appliance World Expo 2014, the leading edge of technology, global lifestyle of home-appliance, will be held from March 18 to March 21, 2014 at Shanghai New International Expo Centre (SNIEC).\r\n

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    \r\n China Appliance World Expo is a comprehensive large appliance expo in line with the highest standards. Over 20 years’ growth, AWE has become a comprehensive appliance exhibition well known around the world with the largest scale, the strongest appeal and the most extensive influence. \r\n

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    \r\n Appliance World Expo 2014 (AWE) will be a world-class fair in all aspects, namely, exhibition scale, activity, service, media and audience. AWE 2014 will also establish a higher-end and more professional exhibition and trading platform for domestic and overseas appliance enterprises.\r\n

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    \r\n Appliance World Expo 2013 covered nearly 45,000 square meters exhibition area, attracted over 460 exhibitors, 15,000 new appliances and more than 60,000 audience participate to the show. At the same time, more than 300 authoritative media at home and abroad like CCTV, Dragon TV and so on introduced AWE in the forms of news release, feature story, live broadcast or exclusive interview.\r\n

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    \r\n VISITOR'S PROFILE:\r\n

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    \r\n Target Audience of AWE 2014:
    \r\nTraditional Channels: all kinds of professional household appliance resellers, distributors; comprehensive merchants involved in general merchandise, supermarkets, households and building materials and so on.\r\n

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    \r\n Emerging Channels: E-commerce, TV shopping channels.\r\n

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    \r\n International Buyers: international purchasers, overseas buyers, importers and exporters.\r\n

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    \r\n Group Procurement: governmental procurement, corporate procurement, real estate agents\r\n

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    \r\n High-end Procurement: high-end supermarket buyers, designer clubs, high end clubs.\r\n

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    by: Nate

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