2012 China International Underwear Culture Week will held a press conference on December 27, 2011 in Beijing, specifically introduced in 2012' China International Underwear Culture Week and the 7th Shenzhen International Brand Underwear Fair launched related major strategy, in order to further enhance and display Culture Week exhibition quality, content and professional level, the committee will launch SIUF China lingerie cultural and creative design competition, SIUF China home service culture Design Competition, fashion public ceremony, SIUF International lingerie trends conference, China's underwear industry dialogue with high-end department stores and other activities.
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\r\nIn order to listen to the scholars and industry experts’ suggestions on the development of the China International underwear Culture Week and to further improve the operation mechanism of the cultural week, promote the sound development of the health culture week, the China International underwear Culture Week organizers and committee will initiate "China International underwear Cultural Week Experts Committee." Meanwhile, in order to provide more professional, more extensive and cutting-edge services for underwear industry, the China International underwear Culture Week Beijing operation center will be formally established.
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\r\n2011 SIUF China underwear trends conference
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In May 2011, the first China International Underwear Culture Week achieved a complete success, has been widely recognized. When another dragon year come to us, China International Underwear Culture Week aims to promote the underwear culture and the development of the industry, hold the idea of "small underwear, big fashion, big culture" will bloom in the upcoming May 2012. With the constant expansion and positioning build international underwear launch Culture Week, 2012 'China International Underwear Culture Week and the 7th Shenzhen International Brand Underwear Fair has become a major event in the Asia-Pacific region and global fashion underwear trends, underwear culture and the industry, cultural weeks and exhibitions’ international standards has also been fully improved. As of November 2011, 7th Shenzhen International Brand Underwear Fair made a breakthrough, not only the domestic big brand to continue to support the development and construction, but from 10 countries 14 international brands have signed with Shenzhen lingerie show, Hong Kong's largest import brand underwear agents Private Shop will bring its proxy brand AUBADE, CHANTELLE, SIMONE PERELE, PASSIONATA, PRINCESSE TAM TAM, HUIT, LEJABY, ANDRA, RITRATTI state their view on the show next year. In addition, Japan Wacoal; Philippines bench / BODY; Australia O'BRA and other famous international brands have also joined the exhibition.
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